What the Insiders Want: 2025's Chicest Buys According to Instagram's Best Dressed
Instagram is wonderful for many reasons, but if you are interested in fashion, it is a goldmine for style inspiration. Unlike photos from Fashion Week runways and red-carpet looks, Instagram outfit posts often feel relatable and accessible.
Most of the time, influencers are showcasing everyday outfits rather than full-glam ensembles. And not only that, but they are also shopping from places we are all familiar with. You can admire a particular dress or handbag, look at the tags, and realise it is from the high street rather than some exclusive designer brand.
That is why we so often turn to fashion influencers for ideas and inspiration. As we find ourselves in the first chapter of a new year, now is the perfect time to pick their brains. So, we reached out to seven style insiders whose outfits always inspire, eager to find out exactly which pieces they plan on purchasing this year. Wish lists at the ready...
1. Taffy Msipa

(Image credit: @taffymsipa)
Shop Taffy's picks:

"The structure of this bag is not only beautiful but the size is perfect. I like to carry a lot of things, so this is ideal."

"I adore this off-shoulder dress. I have a big birthday this year so I have my eye on a few statement dresses."

"There is something super chic about a matching tracksuit, whether it is for post-pilates or an airport outfit. Accessorise with a cute bag and stylish shoes."
2. Rachael Keegan

(Image credit: @rachael__keegan)
Shop Rachael's picks:

"I have had my eye on this jacket since the day it launched. It is practical AND chic."

"I have the Ayla jeans in light blue and they have become a wardrobe staple, so the black ones are firmly on my wish list."

"I have been on the hunt for a chunky brown suede boot this season, and I think I have finally found them."
3. Léna Farl

(Image credit: @lenafarl)
Shop Léna's picks:

"I have always been a fan of cosy yet elevated knitwear, and this mohair-blend sweater is no exception. Perfect for layering on chilly days with a touch of Parisian cool."

"A timeless, chic bag is my ultimate winter staple. The rich brown suede feels luxurious, and its structured silhouette is ideal for everything from brunch to business meetings."

"The mix of leopard print pony hair and leather details is bold yet sophisticated — perfect for elevating an outfit while keeping it playful."
4. Magdalena Maria Gontarz

(Image credit: @immegii)
Shop Magdalena's picks:

"Ladylike pieces like this cardigan will be one of the main trends this year. I love items that are elegant but comfy and easy to style."

"Lace never goes out of style. I love wearing it in the daytime paired with an oversized sweater and at night with a faux fur coat."

"This is the perfect everyday bag which will elevate every simple look."
5. Thandi Maqubela

(Image credit: @thandimaq)
Shop Thandi's picks:

"The colour blocking on this zip-up jumper feels like something from the seventies which I love. It is the perfect weekend staple for me."

"Bows and polka dots are a winning combination. I like that you can play with the proportions to get a unique aesthetic."

"I have a weakness for leather in the colder months. This skirt would work well with a number of pieces in my wardrobe, making it stylish and versatile."
6. Marissa Cox

(Image credit: @ruerodier)
Shop Marissa's picks:

"I am currently loving this Parisian brand. The tailoring is on-point and the vintage-inspired jewellery is really fun too. This patterned top would brilliantly transform a pair of jeans for the evening."

"I love a good blazer and recently I have had my eye on collarless styles. This is a piece I know would be worn forever."

"Leopard print is such an easy pattern to wear as it goes with everything. I have these ballerinas firmly on my wish list."
7. Indira Cachon

(Image credit: @indiraci)
Shop Indira's picks:

"All women need to own a perfect black dress, and for me this one goes beyond that. The silhouette is just divine."

"I adore this bag. I am a very nineties-minimalist fashion girl, so this has me written all over it."

"If I had to choose only one blazer for this year, this would be it. Brown is the new black, and I love the fitted silhouette."
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Bébhinn Campbell
Freelance Fashion Editor
A fashion and lifestyle writer and editor based in Edinburgh. She prides herself on her ability to cut through the noise and identify solid investment buys, exciting new brands and fresh takes on classic design. As a contributor, she always keeps her eyes peeled for emerging trends and looks worth writing about.
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